Get Your Man In The Kitchen Campaign
The Nutrition Guy believes that it’s time for men to take charge of their health. It’s time to eat better, drink less and move more. That’s why he is embarking on a campaign called ‘Get Your Man in the Kitchen’.
The initiative is intended to encourage and inspire men to get into the kitchen and prepare healthy meals. They do not need to be experienced chefs, but just be willing to have a go at giving their meals a healthier spin. Manly meals such as baked potatoes, spaghetti bolognaise, steak as well as chicken parmigiana can still be on the menu. The key is to tweak them so they are healthier than the original version.